Enterprise Social Media

The Chip-to-Cheese Ratio: when are corporate communities too commercial?

Posted on 28. May, 2008 by Kelly Feller.

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Let me admit up front that this is a blog post about a blog post. Apoligies in advance if that is too post-modern for you. But I think I have good reason to blog about a blog: I need your help.
Yesterday I wrote a post on Intel’s corporate community site asking if community members thought [...]

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The Evolving Role of a Community Manager (Part 1)

Posted on 23. May, 2008 by Tom Diederich.

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Community managers like hats. And that’s a good thing – because they wear several.
It’s hard to list everything a community manager does because that list varies from company to company and Web site to Web site. It’s also a moving target.
I recently spoke with a friend of mine at the Patricia Seybold Group, Matthew [...]

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Is Blogging Anonymity Ever OK?

Posted on 07. May, 2008 by Tac Anderson.

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We have a current debate going on right now within HP’s Community Counsel and I thought I would pose our question to you for your input.
Normally I’m a bit of a blogging purist. NO GHOST BLOGGING. Always use your real name, always use your full name, no pseudonyms, aliases etc.
But we just had a new [...]

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One challenge of corporate blogging is convincing busy people it’s worth their while

Posted on 01. May, 2008 by Tom Diederich.

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I joined Cadence Design Systems a little over a month ago as the company’s social media/Web community manager. My first mission: recruit, train (and then, on a weekly basis, cajole) a small army of expert bloggers from within the company’s ranks of engineers and product managers.
Cadence makes the software and hardware tools that very smart [...]